CNN Belief Blog

By Pallavi Reddy, CNN

(CNN) — Ads around Brooklyn bring a new meaning to Joan Osborne‘s lyrics, “What if God was one of us?”

In a new ad campaign launched by the Roman Catholic Diocese of Brooklyn this month, people in the borough and neighboring Queens have a new way to view Jesus: “The Original Hipster.”

The ads feature the bottom half of a man — meant to be Jesus — wearing robes with a pair of dirty red Converse sneakers peeking out from the bottom.

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